The adage of “health is wealth” is pertinent now more than ever. Flip the phrase over its head, and there is relevance there too. Wealth is health, or rather, wealth is in health.
2020 has been downright bizarre in too many ways to mention. And, as this overall strangeness translates to the marketing realm, the notion of the ‘ever-changing marketing landscape’ has never been more applicable — if not understated.
With the Thanksgiving holiday just around the corner, talk around this time usually turns to tradition and family bonds. But like everything else about 2020, Thanksgiving this year, for a lot of people, will be unlike any other that they’ve known and nowhere will this shift be more evident than in our nation’s grocery stores.
When 2020 started, most of us that have been pushing sustainability for the last decade collectively thought this is it - finally, the conversation has shifted and this is the year for a real sea change. Sustainability was the star of Davos, and investors talked about climate risk's long-term impact on finance. Then, March and the pandemic hit like a brick wall.
Leading CRE owner taps Carbon Lighthouse’s 100 million sq. ft. of real building data to eliminate emissions the equivalent of planting two Central Parks annually.
The COVID-19 pandemic has upended life around the United States, with most of the country ordering citizens to stay at home and closing all but essential facilities and services. That meant and continues to mean, that shopping centers — and the marketing of them — were upended, too.
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